"RUN AWAY" - campaign against addiction-related illnesses
In 2003 the Istrian County launched a large promotional campaign entitled ''RUN AWAY'' - Campaign Against Addiction-Related Illnesses. Public opion polls have shown that citizens of the Istrian County experience drug addiction problems more significantly and at a higher rate than unemployment. Drug Addiction is ranked as the No. 1 problem.
The subtitle of this year's campaign against addiction diseases is "Drugs are the fastest way from the cradle to the grave".
The campaign begins on 20 September and lasts until 15 December 2004.